Retail Sales Manager
Kenosha, WI
Full Time
Mid Level
Position Overview: Mission 94 is seeking an enthusiastic and results-driven Sales Manager to lead our firearm store sales team. The Sales Manager will be responsible for developing and implementing effective sales strategies, motivating the sales team, and driving revenue growth. The ideal candidate will have proven leadership abilities, a strong understanding of firearms and related products, and a track record of achieving sales targets.
Responsibilities:
Sales Strategy and Planning:
Responsibilities:
Sales Strategy and Planning:
- Develop and execute sales strategies to achieve revenue targets and business goals.
- Analyze market trends, customer preferences, and competitor activities to inform sales strategies.
- Lead, coach, and mentor the sales team to ensure high performance and professional growth.
- Set clear sales goals, provide regular feedback, and conduct performance evaluations.
- Foster a customer-centric culture, ensuring that all team members provide exceptional customer service.
- Assist in resolving customer inquiries, concerns, and issues to maintain customer satisfaction.
- Develop training programs to enhance the sales team's product knowledge, customer service skills, and sales techniques.
- Provide ongoing coaching to improve the team's sales performance and customer interactions.
- Monitor sales metrics and key performance indicators to evaluate team and individual performance.
- Identify areas for improvement and implement corrective actions as needed.
- Collaborate with the inventory manager to ensure proper stock levels, availability, and assortment of firearms and accessories.
- Collaborate with the marketing team to plan and execute sales promotions, events, and marketing campaigns.
- Ensure that sales initiatives are aligned with the overall marketing strategy.
- Generate regular sales reports for management, analyzing sales data, trends, and forecasts.
- Provide insights and recommendations to optimize sales strategies.
- Manage the sales department budget, allocating resources effectively to meet sales targets.
- Ensure that all sales activities adhere to federal, state, and local regulations governing firearm sales.
- Build and maintain strong relationships with key customers, addressing their needs and providing personalized service.
- Bachelor's degree in business, marketing, or a related field (or equivalent experience).
- Proven experience in sales management, preferably in the firearm industry or a related field.
- Strong knowledge of firearms, ammunition, shooting accessories, and related regulations.
- Leadership skills with the ability to motivate and guide a sales team to success.
- Excellent communication and interpersonal skills.
- Strategic thinking and problem-solving abilities.
- Proficiency in sales analysis and using CRM software.
- Results-driven mindset with a track record of meeting or exceeding sales targets.
- Ability to work collaboratively across departments to achieve common goals.
- High level of professionalism, integrity, and ethical conduct.
- Physical fitness and the ability to stand and move around the store for extended periods.
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